The Secret to Future Proofing Your Website

With a focus on bridging departmental divides, organizations must optimize their digital infrastructure to meet evolving patient demands. So, what strategies are essential for future-proofing websites amidst the ever-changing healthcare technology landscape?

Stephen Barry, Product Manager at Lee Health, leverages his design and development background to improve the website and patient experience for the company’s patient-facing website, bridging the gap between departments. He highlights the benefits of a dedicated product owner role, particularly in emphasizing web infrastructure, and highlights the evolution of his role from a hybrid marketing and IT position to a clearly defined product role. According to him, continuous website improvement through incremental change is crucial to addressing the disruptions in the healthcare industry. Stephen emphasizes the importance of staying on top of industry trends and future-proofing your website with solid fundamental elements.

In this episode of For the Better podcast, Ben Cash hosts Stephen Barry, the Product Manager of Lee Health, to discuss the role of product owners in future-proofing healthcare websites. Stephen explains how product managers bridge marketing and IT departments, the importance of continuous website improvement, the foundational elements of a winning website, and how to enhance efficiency in small teams.

Here’s a glimpse of what you’ll learn:

Stephen Barry highlights how the dedicated product owner role evolves websites and bridges marketing and IT
The importance of a continuous improvement approach through incremental change
Ways to make small teams more efficient and effective
Strategies for enhancing the healthcare website user experience
The foundational elements of a successful website
Stephen’s approach to staying abreast of changes in the health industry
How to future-proof your website with solid foundations and composability

Resources mentioned in this episode:

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